Stella
Stella Podcast
Stella Podcast: Building A Brand That Slays
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-36:06

Stella Podcast: Building A Brand That Slays

Nana Agyemang, CEO/Founder of EveryStylishGirl and Multimedia Journalist, reflects on the early grinding that paved the way for her now impactful brand.

NOTE: This interview was conducted in June 2024.

Key moments:

00:11: Travel as a creative stimulator 

1:59: Introducing Nana, what the EveryStylishGirl (ESG) brand is and who it's for

4:13: Nana’s professional background before launching ESG—including an early realization that she could carve out the roles she wanted in media. 

6:40: The realities of nebulous media tiles—and why you’re probably more qualified than you think 

7:31: The beauty of transferable skills 

8:46: To degree or not to degree? (And what worked for Nana…)

11:18: Clarifying what social media management entails and how it can effectively support media brands

14:16: The value of maintaining relationships with brands (even once you’ve moved on)

15:32: How being professionally multidimensional has contributed to business success  

16:14: The challenges (and fun!) of red carpet interviewing

18:47: Pursuing aligned brand collaborations and sponsorship opportunities—and how a robust professional and educational background (+ a solid circle) helps with this

24:44: Determining the right time was to build EveryStylishGirl full time—and how it’s evolved since

28:40: Growing ESG’s Sip N’ Slay—and how this summer’s next iteration (“Pivoting Into Your Passion”) is taking things up a notch

31:29: What does celebrating your wins look like?

33:13: How is ESG aiming to be accessible for Black and Brown women looking to tap in?

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